Who we are:
Tinuiti is the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, with almost $4 billion in digital media under management and over 1,200 employees. With industry-leading expertise in search, social, Amazon and marketplaces, addressable TV, mobile apps, Influencer, Lifecycle, and more, Tinuiti understands that success requires both strategy and channel expertise. Our goal when we come to work every day is simple - to grow happiness. For our clients, their customers, our people and our partners. Growing happiness guides everything we do and our core values - Unleash Greatness, Never Stop Learning, Ignite Your Passion, Thankful Living, and Inspire Innovation & Change - inspire us to maintain a culture where our people take pride in their work and have fun doing it.
We support 100% remote work for this role!
We’d love to hear from you if:
Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch.
About the Role:
As a Senior Manager, TVAD at Tinuiti, you will oversee the strategic planning, execution, and optimization of TV advertising campaigns. You will work closely with cross-functional teams to ensure that our TV advertising strategies align with our clients' business objectives and deliver measurable results. This role requires a deep understanding of the TV advertising landscape, strong leadership skills, and the ability to drive innovation and efficiency in campaign management.
Key Responsibilities:
1.Strategic Planning:Develop and implement comprehensive TV advertising strategies that align with client goals and drive business growth.
2.Campaign Management:Oversee the execution and optimization of TV advertising campaigns, ensuring they are delivered on time, within budget, and meet performance targets.
3.Team Leadership:Lead and mentor a team of TV advertising specialists, fostering a collaborative and high-performance work environment.
4.Client Collaboration:Work closely with clients to understand their business objectives, provide strategic recommendations, and ensure their satisfaction with our services.
5.Performance Analysis:Analyze campaign performance data to identify trends, insights, and opportunities for improvement. Present findings and recommendations to clients and internal stakeholders.
6.Innovation:Stay up-to-date with industry trends and emerging technologies in TV advertising. Implement innovative strategies to enhance campaign effectiveness and efficiency.
7.Cross-Functional Collaboration:Collaborate with other departments, including Creative, Analytics, and Paid Media, to ensure integrated and cohesive campaign strategies.
Required Experience:
*Proven experience in managing TV advertising campaigns, preferably in a senior or managerial role.
*Strong understanding of the TV advertising landscape, including traditional and digital TV platforms.
*Excellent leadership and team management skills.
*Ability to develop and execute strategic advertising plans.
*Strong analytical skills and experience with performance analysis and reporting.
*Excellent communication and client management skills.
*Ability to stay current with industry trends and implement innovative strategies.
Preferred Qualifications:
*Experience working with clients in the fashion retail or retail industry.
*Familiarity with programmatic TV advertising and advanced targeting techniques.
*Experience with cross-channel campaign integration, including digital and streaming platforms.
The hiring salary range for this role is $110,000 - $12,000. We also offer an incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity and a discretionary annual performance bonus.
Hiring salaries are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, parity with other team members, and alignment with market data. We will provide more information on our benefits, incentive pay, and equity upon request. Disclosure as required by the Colorado Equal Pay for > Equal Work Act, C.R.S. § 8-5-101 et seq.
FLSA Classification: Exempt
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Benefits:
Unlimited PTO:At Tinuiti, we believe you deserve time to rest and enjoy life unplugged from your devices. When you take time for yourselves, you’re able to bring your best self to work. That’s why we prioritize flexibility, a fully remote environment, and offer unlimited paid time off. On top of that, we have 17 paid holidays and company-wide shutdowns, fittingly named Owning Our Offline (OOO), to give us all a chance to collectively log-off and step away from our desks together. Above industry standard work-life balance is something we’re proud of, and it’s one our most loved benefits from Tinuitians year-over-year.
Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts
Retirement: Match up to 4% of your contributions at 100% with immediate vesting
Perks and Wellness:Fringe, Forma, Thankful giving, Equity
Learning and Development: Mentor program and more
Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.
