1356 - Communications Planning Manager - Client Teams
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
About OpenDoor: A Leading WPP Media Brand
At WPP, we’re constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology.
Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPP’s impact for our largest clients by bringing them the best of WPP. Each team is custom-built around a client’s specific needs and challenges, providing easy access to the right capabilities. And that’s why we’ve built OpenDoor for Amazon.
OpenDoor is a unique integration of the best of WPP and Amazon – building on their respective strengths and visions. Whether at WPP or at Amazon, every project is an OpenDoor on new possibilities. Anything and everything can be an opportunity for our people to drive impact – for them to innovate, learn, thrive, and occasionally fail too.
The unique OpenDoor partnership model is built to deliver next level Productivity, fueled by our industry-leading approach to People, Platforms, and Process. OpenDoor spans across all WPP agencies and disciplines such as media, business consultancy, communications and brand strategy, tech and commerce, public relations, and production.
OpenDoor’s values are built from Amazon’s own 16 Leadership Principles, and WPP’s core values of Open, Optimistic and Extraordinary. Together, when WPP’s Creative Transformation meets Amazon’s next-level customer centricity, our people come together to challenge and impact what’s done today and build a better future.
By joining OpenDoor, not only are you joining a cross-function team partnering with one of WPP’s top five global clients, but you are also taking a step to challenge yourself and the world around you every day, working in the most unusual way on some of Earth’s most ambitious opportunities in marketing, tech, media, business, and creativity.
Role Summary and Impact
We are searching for a talented and enthusiastic individual to join our OpenDoor team as a Comms Planning Manager for Amazon CDS. This is a Full-time position based in London.
This role plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence and best in class service for Amazon in every country across its CDS (Consumer Devices and Services) lines of business, a varied and dynamic portfolio including Amazon Leo, Alexa, Kindle, Kids Tablet and Fire TV.
OpenDoor is Amazon's media partner everywhere in the world except North America and Latin America and makes up a considerable proportion of Amazons global marketing efforts.
Responsibilities
Media planning:
- Develop an in-depth understanding of media channels including where, when and how to use them based on the client brief.
- Have a skilled knowledge of industry media planning tools and be able to train other team members.
- Have a skilled understanding of industry best practices and planning theory.
- Develop a fundamental knowledge of OpenDoor Purchase Journey thinking and Provocative Planning Philosophy.
- Design and distribute multi market comms strategies.
Campaign management & effective communication:
- Ownership of campaign activity including briefing teams, collating response, managing client’s deliverables, and ensuring accuracy across all workstreams.
- Assist in the development and execution of data-driven marketing campaigns: Work closely with the Strategy team and support scenario planning considerations and data analysis to support channel recommendations as appropriate. This work is designed to ensure seamless workflow and communication from initial strategy design to media channel plans shared with clients.
- Work closely with the planning and activation teams to ensure the day-to-day account is run efficiently and effectively.
- Utilize WPP Open and other cutting-edge tools to track campaign performance and identify optimization opportunities
- Be able to bring in specialist teams where needed to work on briefs and client questions.
- Ensure financial management processes are always excellent and met in a timely manner.
- Become a trusted main day-to-day contact for junior clients, learning their business and ways of working. Ensuring that all requests & queries are answered with accuracy and in a timely manner.
- Support in managing Planning Executives to ensure they are on track with daily tasks, mentor and challenge them with new projects to develop their career.
- Start to develop a proactive problem-solving mindset but know when to flag any issues or concerns with Planning Director.
- Stay abreast of industry trends and best practices, particularly in the areas of e-commerce and digital marketing and proactively share innovation opportunities both internally with the team and with clients
Skills and Experience
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growthand Development to Mobilize the Enterprise.
- Develops breadth and depth of industry understanding. Becomes confident using tools, technology, techniques and systems and is able to train others.
- Comfortable presenting both directly from platform (OS, Architect etc) and developing a story from data but delivered outside of platform (Telmar etc).
- Can confidently answer client questions and liaise with internal teams on best solutions to use.
- Delivers accurate reports with value-added insights and actionable findings to improve campaign performance.
- Be accountable for the ongoing management of campaign budgets. E.g finance reconciliations
- Entertainment category experience
- Multi-market experience
- Ability to thrive in a fast-paced, dynamic environment whilst maintaining a partnership focus throughout
BONUS POINTS
- Teaches others the importance of accuracy and thoroughness so that sufficiently detailed information is logged correctly.
- Understanding of Amazon's ecosystem. Amazon's various business lines and target audiences
- Experience with campaigns in the consumer technology product category
- Familiarity with data visualization tools and techniques
- Understanding of Amazon's various business lines and target audiences
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
#LI-Promoted
