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Tell us your career path before you were in TA I’ve always been a salesperson at heart. I started out after college selling windows and doors, then moved into insurance before finding my way into recruitment 10 years ago. My experience has been entirely agency-side, most recently with Expand Group, where Lee Walker introduced me to the world of adtech. Over the past five years, I’ve supported some
How did you get into AdTech, and what do you specialise in today? I entered the sector by solving a critical bottleneck. I took a portfolio of high-traffic sites that were restricted by external agency dependencies and migrated them to a bespoke AWS infrastructure. This transition improved stability and reduced operational overhead. Today, I specialise in Technical Operations—architecting the syst
Tell us your career path before you were in TA I studied International Development and Cooperation, which helped me understand how people, cultures, and systems interact globally. I then entered the HR world through an HR Generalist role, where I learned the operational foundations of HR: processes, data, and how organizations actually function day to day. From there, I moved into Talent Acquisiti
